PoLR from the outset were the kind of company I like to work with, youthful, pro-active and ahead in their game...they also completely understood my position driving me towards my first professional website!
Natalie Summers, Owner, House Buyers Scotland

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First off, what is Organic SEO?

Think of Google and the results you see. First you have the paid for results down the right hand side then you have the sponsored links along the shaded bar at the top. The Organic results are the main body of search results sitting on a white background. They are the results that are there on the strength of their site rather than having bought their way there - they are relevant to your search and not just adverts.

  • Ask us for some examples of successful SEO campaigns!
  • We fully evaluate your competition
  • We will suggest strategies to best suit your market

We are of the opinion that best practise is the way forward. We build all of our websites to the World Wide Web Consortium or W3C standard (this is the professional web standard). We can also achieve this standard with existing websites that come to us for SEO by tidying up the code where necessary and making the site as 'clean' as possible. This gives us a good base from which to market your website online as it is professional and allows search engines to index your website as efficiently as possible.

Using, amongst others, social networking, copy-writing and back linking, we will market your website to drive relevant traffic from your demographic and implement analytics of the overall performance of how your site works, how browsers (customers) use it, when they leave, how long they spend on the site and work out a ‘goal’ for the website. Having the knowledge of all these elements and the flexibility to change the parts that don’t work, enables your website to prerform as well as it can.

Catering for the end user is the way to go and we will not entertain the idea of mass submitting of your site to 'spammy' directories or involving ourselves in out-dated black hat techniques such as hidden text or doorway pages. Good, honest, organic SEO is the name of our game!

For an idea of how your current site is performing, why not request one of our free website healthcheck.