After my post last week regarding the customer support I received from one online store I started to look around for other instances of customer service emails either succeeding or failing. Instead, I stumbled on a press release from e-dialogue that had some report findings that distracted me. The report showed 76% of young consumers are still being influenced by e-mail when looking to make an online purchase compared to 24% who were influenced by social media. Read more…

E-commerce

The last few posts of mine have been in relation to an experience or a rant but i’ve not had much time to keep up with news lately so I will apologise just now for this post being along the same vein.

The other day someone asked me for IT help in the office, because I was busy (and trying to buy time until I had time to help) I gave them the classic IT support response of ‘Try turning it off then on again’. I know it was a cop out but I did say I was busy..! Read more…

E-commerce buying online, E-commerce

A lot of our clients for SEO are Ecommerce websites. Not all of them by any stretch of the imagination, but a fair old percentage. The thing about Ecommerce is that you pretty much know the success of an Intenet Marketing campaign by the sales increase enjoyed. This is mostly the case, arguably you could say that the traffic increased Tenfold but the sales actually dipped, so the conversion of the website let the side down. Thankfully though folks, this isn’t the way we work at PoLR. Read more…

E-commerce ecommerce, internet marketing, SEO and Internet Marketing

We previously carried out an e-commerce survey where we touched on users feelings over third party payment gateways (such as Paypal etc) and the security of buying online. We concentrated on how much users knew about third party gateways, whether they were trusted and what they looked for to show an e-commerce website is secure. Read more…

E-commerce ecommerce, online shopping

We talk a lot about e-commerce design and the benefits of e-commerce and an SEO campaign we also have carried out an e-commerce survey recently that gave us a lot of food for thought. Base on this survey we decided that today we would put together a list of 10 things you should do or consider with your online shop.

If you would like to see the orginal survey results then click on this!

So here we go with our top ten tips to consider for your e-commerce cart. If you have anything else to add the please leave a comment. Read more…

E-commerce E-commerce, online shopping

Recent blog posts of ours made us realise that we haven’t been shouting out enough about the beneficial combination of an e-commerce website and an internet marketing campaign. It’s what we do best and decided it’s about time we told you why it’s a cracking combination!

Why go e-commerce?

Selling online has tons of benefits. Amongst others, it’s cheaper than a high street shop, can sell for you when you’re asleep and can reach a wider geographic area. Want to know more? Then look at our ‘5 Reasons to purchase an online shop‘ post. Read more…

E-commerce, SEO and Internet Marketing E-commerce, internet marketing, SEO and Internet Marketing