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	<title>Web development, SEO and Online Marketing by PoLR &#187; internet marketing</title>
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		<title>Anatomy of a Google search result</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/anatomy-of-a-google-search-result/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/anatomy-of-a-google-search-result/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 13:55:51 +0000</pubDate>
		<dc:creator>Calum Macleod</dc:creator>
				<category><![CDATA[SEO and Internet Marketing]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=4136</guid>
		<description><![CDATA[We at PoLR often find that customers can get a bit confused as to what is where on a page of search results. If you are looking to get an SEO campaign run on your behalf it&#8217;s important to know what you&#8217;re getting out of it and for that you need to be familiar with [...]]]></description>
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		<title>Is SEO worth paying for?</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/is-seo-worth-paying-for/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/is-seo-worth-paying-for/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 08:28:41 +0000</pubDate>
		<dc:creator>Ryan Carlton</dc:creator>
				<category><![CDATA[SEO and Internet Marketing]]></category>
		<category><![CDATA[internet marketing]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=3898</guid>
		<description><![CDATA[I&#8217;m sure we all get the spam emails from companies making outrageous claims about guaranteeing top positioning in Google for next to nothing in terms of cost. Hopefully most of us realise that the offer is a bit of a misnomer and isn&#8217;t really going to pay the dividends it promises &#8211; it&#8217;s literally too [...]]]></description>
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		<title>Equivalent of SEO back in the 1900&#8242;s</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/equivalent-of-seo-back-in-the-1900s/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/equivalent-of-seo-back-in-the-1900s/#comments</comments>
		<pubDate>Fri, 14 Aug 2009 10:09:36 +0000</pubDate>
		<dc:creator>Ryan Carlton</dc:creator>
				<category><![CDATA[Lists and Stuff]]></category>
		<category><![CDATA[internet marketing]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2413</guid>
		<description><![CDATA[SEO is obviously a newish phenomenon&#8230; kind of. So what were the equivalent techniques or roles back in the day that we could compare to current SEO techniques or tools? Here&#8217;s a wee tongue-in-cheek look at 10 we came up with (please note that some terminology may appear to be risque, but are actual used [...]]]></description>
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		<title>1800 Flowers &#8211; First store to sell through Facbook Apps</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/1800-flowers-first-store-to-sell-through-facbook-apps/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/1800-flowers-first-store-to-sell-through-facbook-apps/#comments</comments>
		<pubDate>Thu, 06 Aug 2009 09:17:31 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[E-commerce]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=3712</guid>
		<description><![CDATA[1800 Flowers has recently added a new dimension to it&#8217;s Facebook page &#8211; the ability to purchase their services (in this case flowers) via their Facebook app. Users can browse the bouquets for sale, purchase and send all from within Facebook (and without having to visit the 1800 Flowers website). Once you are on their [...]]]></description>
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		<title>How much more applicable is SEO if you&#8217;re an Ecommerce website?</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/how-much-more-applicable-is-seo-if-youre-an-ecommerce-website/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/how-much-more-applicable-is-seo-if-youre-an-ecommerce-website/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 08:31:59 +0000</pubDate>
		<dc:creator>Ryan Carlton</dc:creator>
				<category><![CDATA[E-commerce]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[SEO and Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=3089</guid>
		<description><![CDATA[A lot of our clients for SEO are Ecommerce websites. Not all of them by any stretch of the imagination, but a fair old percentage. The thing about Ecommerce is that you pretty much know the success of an Intenet Marketing campaign by the sales increase enjoyed. This is mostly the case, arguably you could [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>The end of the advertising free ride?</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/the-end-of-the-advertising-free-ride/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/the-end-of-the-advertising-free-ride/#comments</comments>
		<pubDate>Tue, 19 May 2009 12:14:15 +0000</pubDate>
		<dc:creator>Calum Macleod</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[SEO and Internet Marketing]]></category>
		<category><![CDATA[internet marketing]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2634</guid>
		<description><![CDATA[Advertisers have been paying for and subsidising our media for years. Television ads pay for our tv and radio (apart from the draconian BBC) and magazines and newspapers cost less because of the adverts within. So a big thank you to the advertisers because they&#8217;ve been spending all that money without a lot of proof [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>RotW : Serendipity</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/rotw-serendipity/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/rotw-serendipity/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 09:17:55 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Random of the week]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2514</guid>
		<description><![CDATA[A week seems to pass incredibly quickly in the PoLR offices and it doesn&#8217;t feel like five minutes since we were looking for random words last week for this new blog theme. Well, five minutes have indeed passed (more like 7 days) and it&#8217;s time for take two. This weeks bit of Friday fun comes [...]]]></description>
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		<title>If Alan Partridge was talking about the Internet&#8230;</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/web-design-alan-partridge/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/web-design-alan-partridge/#comments</comments>
		<pubDate>Wed, 15 Apr 2009 08:30:33 +0000</pubDate>
		<dc:creator>Ryan Carlton</dc:creator>
				<category><![CDATA[Lists and Stuff]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=1207</guid>
		<description><![CDATA[In this post I intend to comment on, complain and – dare I say – inform you readers (you know who you are&#8230;mum) about some issues and occurrences relating to web design, SEO and other things we&#8217;ve come across or know about, using the medium of Partridge! I&#8217;ll freely admit I have a reasonably unhealthy [...]]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Everything Changes but you&#8230;</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/everything-changes-but-you/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/everything-changes-but-you/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 07:59:51 +0000</pubDate>
		<dc:creator>Ryan Carlton</dc:creator>
				<category><![CDATA[SEO and Internet Marketing]]></category>
		<category><![CDATA[internet marketing]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=1249</guid>
		<description><![CDATA[Time for a another look at why Internet Marketing is becoming more and more popular in every type of business and why this evolving avenue for revenue is (or in some cases, not) being realised. Keeping up with the times has got to be something that business owners would be concerned about? Getting set in [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Increase your sales online with internet marketing</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/ecommerce-internet-marketing/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/ecommerce-internet-marketing/#comments</comments>
		<pubDate>Thu, 02 Apr 2009 08:52:07 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[E-commerce]]></category>
		<category><![CDATA[SEO and Internet Marketing]]></category>
		<category><![CDATA[internet marketing]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=1819</guid>
		<description><![CDATA[Recent blog posts of ours made us realise that we haven&#8217;t been shouting out enough about the beneficial combination of an e-commerce website and an internet marketing campaign. It&#8217;s what we do best and decided it&#8217;s about time we told you why it&#8217;s a cracking combination! Why go e-commerce? Selling online has tons of benefits. [...]]]></description>
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