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	<title>Web development, SEO and Online Marketing by PoLR &#187; Web Design</title>
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		<title>Google Instant Preview</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/google-instant-preview/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/google-instant-preview/#comments</comments>
		<pubDate>Thu, 02 Dec 2010 11:58:06 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[SEO and Internet Marketing]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google Instant Preview]]></category>
		<category><![CDATA[graphic design]]></category>
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		<description><![CDATA[Is seeing into the future a blessing or a curse? Don&#8217;t judge a book by it&#8217;s cover, never a truer word was said but we all do it don&#8217;t we. For instance take any slightly superficial decision you may have taken recently has your reasoning to the outcome ever been, “well I just liked the [...]]]></description>
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		<title>How to get the best out of your website designer.</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/how-to-get-the-best-out-of-your-website-designer/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/how-to-get-the-best-out-of-your-website-designer/#comments</comments>
		<pubDate>Thu, 03 Sep 2009 08:57:29 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Web Design]]></category>
		<category><![CDATA[website design]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=3927</guid>
		<description><![CDATA[I have just completed two websites for two of the most organised customers I have ever had. I don&#8217;t quite know what&#8217;s happened to make them both come along at once &#8211; maybe I&#8217;m being more effective or maybe I was just lucky but whatever it is I thought I would compose a wee post [...]]]></description>
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		<title>Marketing with several markets in mind</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/marketing-with-several-markets-in-mind/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/marketing-with-several-markets-in-mind/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 10:18:41 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2787</guid>
		<description><![CDATA[I was reading an article the other week that gave advice on designing websites for women. It claimed that a pink, pretty site with lots of images and obvious calls to actions were what was required to keep women amused online. I found the article quite condescending, I&#8217;m female and have never been into anything [...]]]></description>
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		<title>Blogging &#8211; What non bloggers make of it</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/blogging-what-non-bloggers-make-of-it/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/blogging-what-non-bloggers-make-of-it/#comments</comments>
		<pubDate>Mon, 18 May 2009 08:23:26 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Web Design]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2725</guid>
		<description><![CDATA[We recently carried out some research for PoLR regarding the PoLR website and this blog. We noticed a theme of questioning kept coming up that reiterated to us just how important simple, straightforward wording is on a website and how clearly identifying navigation is. The theme throughout the focus group was that the group were [...]]]></description>
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		<title>50% of &#8220;validated&#8221; websites don&#8217;t validate</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/50-of-validated-websites-dont-validate/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/50-of-validated-websites-dont-validate/#comments</comments>
		<pubDate>Fri, 15 May 2009 11:02:42 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Web Design]]></category>
		<category><![CDATA[accessibility]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2767</guid>
		<description><![CDATA[We have blogged before on this site about why a validated* website is important. I&#8217;m not going to go over the post again but I was looking over it the other day and it made me want to to find out some stats on how many websites are validated. We all know about it and [...]]]></description>
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		<title>Branding, Design and the Apprentice</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/branding-design-and-the-apprentice/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/branding-design-and-the-apprentice/#comments</comments>
		<pubDate>Thu, 14 May 2009 10:30:29 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Client Articles]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Branding]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2832</guid>
		<description><![CDATA[I&#8217;m a massive fan of the Apprentice and Sr&#8217;Allan and I watch with glee every week to see whether the contestants will attempt to sell cheese to France or E-numbered up lollies to kids or anything else that would be deemed car-crash TV. It&#8217;s fun to watch and to imagine you&#8217;d do it differently. This [...]]]></description>
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		<title>Speculative Designs &#8211; Why they can do more harm than good</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/speculative-designs-why-they-can-do-more-harm-than-good/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/speculative-designs-why-they-can-do-more-harm-than-good/#comments</comments>
		<pubDate>Thu, 30 Apr 2009 10:27:39 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Web Design]]></category>
		<category><![CDATA[design meeting]]></category>
		<category><![CDATA[speculative design]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2696</guid>
		<description><![CDATA[Over the years we have been asked many a time to create a few mock-up/speculative website designs to present during sale time (and pre sign-up). In the past (and previous positions) we were always made to do it, being told that it could be the deal clincher. I have always had a problem with these [...]]]></description>
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		<title>Re-branding : Is it always a good thing?</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/re-branding-is-it-always-a-good-thing/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/re-branding-is-it-always-a-good-thing/#comments</comments>
		<pubDate>Wed, 22 Apr 2009 08:43:25 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[online branding]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2579</guid>
		<description><![CDATA[Yesterday I was going to write this post but one thing led to another and the post merged into something else altogether. So, today I&#8217;m back on track and wondering how much it takes for a company to backtrack over a branding decision. The reason I was prompted to write this post is in light [...]]]></description>
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		<title>Redesigning V&#8217;s Revamping Your Website?</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/redesigning-vs-revamping-your-website/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/redesigning-vs-revamping-your-website/#comments</comments>
		<pubDate>Tue, 21 Apr 2009 08:19:05 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Web Design]]></category>
		<category><![CDATA[accessible web design]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2552</guid>
		<description><![CDATA[It can be a hard decision to decide to completely redesign your company website. Sometimes there are several decision makers all vying for their say, maybe your web designers are pushing for a redesign or maybe you just know it&#8217;s a little outdated but are unsure whether it&#8217;s outdated enough to warrant a new design. [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>RotW : Serendipity</title>
		<link>http://www.polr.co.uk/online-marketing/index.php/rotw-serendipity/</link>
		<comments>http://www.polr.co.uk/online-marketing/index.php/rotw-serendipity/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 09:17:55 +0000</pubDate>
		<dc:creator>Lynne Foster</dc:creator>
				<category><![CDATA[Random of the week]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.polr.co.uk/online-marketing/?p=2514</guid>
		<description><![CDATA[A week seems to pass incredibly quickly in the PoLR offices and it doesn&#8217;t feel like five minutes since we were looking for random words last week for this new blog theme. Well, five minutes have indeed passed (more like 7 days) and it&#8217;s time for take two. This weeks bit of Friday fun comes [...]]]></description>
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