Wow! Wouldn’t that be a fantastic headline to read? Just imagine, your site goes live one minute and the next you up there in the top spot raking in the sales and counting the cash. Fantastic.
If only it were that easy!
Recently we have been inundated with spam SEO emails offering us SEO services. Now, two things strike me about this. Firstly, as an SEO company ourselves are they not targeting the wrong people and secondly, how can they get away with such outrageous claims?
So who on earth are the fabulous companies who can deliver so much in so short a time and why don’t we just use them instead of using our own time and resources to optimise our site?
The reason we do use our own time and resources is this: Just about every e-mail that comes through ‘guarantees’ result and positions. We know from experience that this is impossible. PoLR is not in control of the search engines any more than any other SEO company so we know that there are no guarantees. Why would we put our trust and company’s reputation in a company that doesn’t understand this basic fact?
To highlight the kind of comment I am talking about I thought it would be fun to share with you a selection of SEO emails, guarantees and promises we have received over the course of a week.
Fast Indexing :
“Your site – polr.co.uk – has similar characteristics to some of our most successful publishers (for example, we are seeing that polr.co.uk has several pages indexed in Google). Because of this, you should be able to earn a lot of revenue by using our ******* Premium ad program.”
– I’m well impressed. ‘SEVERAL pages’ have been indexed by Google. At least I know I’m doing something right.
Guaranteed unique Visits :
“How would You like to divert 1000s of fresh, new visitors daily to Your web site or affiliate web site from Google, Yahoo, MSN and others At $0 cost to you…?”
– Yes please! No cost? No catch? Who would say no to this?
Huge Traffic volumes and Top Position (all from one email) :
“If I assist you to achieve at least 4 times more INTERNET traffic to your website by getting you to the top of the search engines would you be interested?”
“Our internet marketing company is ranked on the first page when you search on Google for our primary search phrase “SEO Company.” We would like to do the same for your Company’s website ”
– I would love to check this out for myself unfortunately they have not mentioned anywhere in their email what their company name is. Oh, here’s an idea, why don’t I type SEO Company into Google and contact the first company that appears?
“ Guaranteed increase in traffic”
– The thing I loved about this email is that they caught our attention and had us reading the email through putting one of our clients web addresses in the subject. How sneaky smart is that?
Please Note: Company names have been **** out to avoid finger pointing! Also, please note that this is for fun, we don’t in any way agree or condone any of the above statements and if you want to know about realistic, ethical and organic SEO then contact PoLR.